Supreme approached us with a very clear problem, take the complex and make it simple. Their warehouse was becoming overwhelming; too many varieties, too many different packaging options and the consistent need to dispatch, urgently. A packaging solution was required to work across both wholesale and retail. The solution we created was one form in four different sizes. Limited edition coffee is rendered in gold metallic, while other blends proudly display the Supreme brand in a red metallic finish. Retail packs are further branded and blends identified with a colour-coded wrap that slips over the middle of the pack.